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Scal-e

Scal-e unifies customer data and automates omnichannel marketing with AI, privacy-first CDP, loyalty, and BI to drive growth.

Marketing Updated 1 hour ago
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Scal-e

Scal-e's Top Features

Customer Data Platform (CDP) with real-time unified customer view
Data quality management: cleansing, normalization, deduplication, enrichment
Omnichannel marketing automation across email, SMS, push, WhatsApp, Messenger, Instagram, Facebook
Dynamic audience builder and advanced segmentation
Customer loyalty and referral program management
Data unification and seamless integration of online, offline, and on-chain sources
Behavioral marketing with AI-driven descriptive and predictive analytics
BI self-service with interactive dashboards and customizable reporting
Clienteling module for customizable 360° client views and follow-up
High adaptability and customization of data models and engagement strategies

Frequently asked questions about Scal-e

Scal-e is a cloud-based marketing platform that unifies and manages customer data, automates omnichannel marketing, and personalizes experiences using a Customer Data Platform (CDP).

Scal-e serves B2B and B2C brands of all sizes and industries, including retail, insurance, finance, healthcare, and services.

Key features include a 360° customer view, data quality management, omnichannel and multichannel automation, AI-powered analytics, BI self-service, privacy and compliance modules, and loyalty/referral program management.

Scal-e provides a privacy module for consent management and compliance, embedding privacy controls at the core of the platform.

Scal-e is adaptable and integrates seamlessly with existing IT stacks, maximizing current investments without disruptive changes.

A CDP aggregates customer data from multiple touchpoints to create a unified view for analytics and personalization; Scal-e’s core is built around a CDP to enable these capabilities.

Yes. Scal-e enables real-time personalization across channels like email, SMS, push, WhatsApp, Messenger, Facebook, and Instagram.

It applies cleansing, normalization, deduplication, and enrichment to deliver high-quality, consistent customer data for precise targeting.

Yes. Scal-e is modular and highly customizable, allowing configuration of modules and data models without redevelopment.

Scal-e drives higher acquisition, engagement, loyalty, and ROI through unified data, advanced analytics, and automated, personalized marketing.

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